There are a lot of talented people in the world. Not all of them will make it to fame but many of them will. There are many record labels that are looking for artists to promote. There are many different songs and many styles of all of the artists.
Many of the singers and songs are not promoted so it is impossible for them to become famous. Some people cannot afford to promote their music so that a record label can find them. Others do not know how to get the attention of the record labels.
Just because someone has not signed with a record label does not mean they are not really good. Many artists are amazing even though they are unsigned artists. Many of them will write their own songs and sing them too. There are a lot of possibilities when it comes to any kind of music.
Record labels that are looking for artists will look in many places for them. They may check out websites that will allow people to post videos of their talents. They may wait for someone to send a talented individual their way before they will even consider signing with them. Every record label will do things differently.
There are many singers and songs that are great but they never make it in the industry because they were showcased at the wrong time or because nobody knew about them. It is important to have the timing right on the release of songs because there will be many songs released all year long. A record label will be able to promote these songs and give the artist a chance but the artist has to impress the record label first.
Unsigned artists have to work hard to get noticed and if they are able to get assistance from posting their videos of them performing their songs, it will help them tremendously. There are many different kinds of music and different types of performers. Some people are excellent singers and songwriters but are unable to perform in front of an audience.
Record labels that are looking for artists will look at everything. They may be able to have the artists write songs for their current artists or sign a contract with the singer and songwriter which has the potential to make them famous. There are many opportunities out there if people know where to find them.
Not all of the singers and songs are going to be famous. Someone may spend several years writing and singing before they are even noticed. Other people may get a break with their first song but it does not mean they will make it big.